The Care Makers initiative began just before the 2012 Chief Nursing Officer's (CNO's) conference. It is about compassion in practice, and drew inspiration from the volunteer Games Makers who were widely accredited with having made the London Olympics, earlier that year, a success. Jane Cummings, CNO.for England, had a vision and strategy for the future of nursing and midwifery care. This hinged around the 6Cs: Care, Compassion, Competence, Commitment, Communication and Courage. A collective pledge was made by the CNO and senior nurses from the national organisations to work with nurses, midwives and care staff across England to embed compassion in practice for everyone every day. The first cohort of 55 Care Makers were recruited to implement and deliver the programme at the frontline.
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